How to open a successful beverage store? - 4 must-read mind teachings
Production of boba milk tea. The booming business opportunities and the low barriers to entry make many people want to start their own businesses and become their own bosses. However, under the fierce competition, opening a store now is not as good as before. It is necessary to have a comprehensive strategy. The following Shangtong Foods provides 4 snack methods to teach you to successfully open a beverage store and enter the beverage market:
1. Franchise or own brand has its own niche, carefully evaluate and then invest
Franchising and copying is relatively simple, and self-created brands have a lot of room to play, but both must have a brand concept, agree with the brand value of the headquarters, or plan a clear brand strategy, so that you can know more about what to do next.
2. Seek excellent raw materials and equipment, and develop unique star products
Health awareness is on the rise, and good beverage quality has become a basic requirement. It is very important to find a stable and reliable supplier of raw materials. The refinement of taste and menu is the key to stand out in a product with high homogeneity. Shangtong provides 6 kinds of pearls for matching, which makes rare milk products more topical.
3. Choosing the right location is half the battle, and a good storefront design is more divided
Stores are located on the streets and triangular windows in crowded areas such as business districts, which can improve visibility. In addition to attracting customers' attention, the designed storefronts can also optimize the internal production process.
4. Train and manage service teams and establish two-way communication with customers
Establish an effective management model to reduce the turnover rate of personnel, and also allow the front-line service personnel who directly face customers to give you suggestions that are closer to customers and create a smooth consumer feedback channel.